Calix enables broadband provider to accelerate growth of 40 million small businesses with major marketing and support enhancements to SmartBiz

Calix SmartBiz enables broadband providers in the U.S., Canada and the U.K. to boost the success of small and medium-sized businesses in their communities with new cloud enhancements that simplify deployment, onboarding and support of a world-class broadband experience for small business owners, employees and customers

San Jose, CA and London, February 15, 2024–(BUSINESS WIRE)–Today, Calix, Inc. (NYSE: CALX) announced significant updates to Calix SmartBiz™ to further accelerate the growth of its customers and the small businesses they serve. These updates bring multiple benefits to broadband service providers (BSPs), including faster onboarding of small business users, expanded support capabilities and deeper cloud insights to accelerate market penetration.

SmartBiz is a purpose-built small business solution that unlocks new revenue opportunities for BSPs, serving small businesses (approximately 40 million) in the United States, Canada and the United Kingdom. This all-in-one solution enables BSP to provide everything small businesses need to meet customer needs while ensuring seamless employee productivity, including managed Wi-Fi, network security and a variety of integrated features that increase operational efficiency. New guest Wi-Fi insights can also help small business owners improve the effectiveness of revenue-generating marketing campaigns.

Fully integrated with the Calix broadband platform, SmartBiz is easy to deploy and easy to manage because it is built on the same platform, workflows and systems that Calix customers already use to delight their residential subscribers.

The additional SmartBiz update released today enables BSP to:

  • Provide an enhanced experience for small business owners, their employees, and their customers. Calix releases support for secondary wired backup connections to ensure business continuity for critical equipment and transactions. Additionally, the ability to retain the existing primary SSID during join helps BSPs reduce initial setup time and effort while minimizing business disruption.

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  • Unlock the small business broadband market with deeper market insights. Updates to Calix Engagement Cloud help BSPs better identify and engage high-potential SmartBiz leads. The new insights provide an easy-to-use view of BSP’s business subscriber share, allowing them to clearly understand and target the market. The new data lens illustrates SmartBiz’s growth trends and enables broadband marketers to improve the effectiveness of their marketing campaigns through more targeted and relevant enterprise subscriber engagement.

  • Easily manage your small business account with expanded support insights and features. Calix Service Cloud releases additional support features for SmartBiz so BSPs can increase the efficiency of small business owners through expanded service management and support tools. BSP customer service representatives can now remotely set employee access time limits and secondary Ethernet WAN connections for resiliency, helping small business owners remotely modify or troubleshoot their service experience.

Smart Start for Managed Services is part of the award-winning Calix Customer Success Services team, allowing BSPs to quickly and confidently plan, launch, support and grow SmartBiz. More and more Calix customers are successfully utilizing SmartBiz and Smart Start plans. DirectLink expects the number of SmartBiz users in Oregon to more than double by the end of March. It took Smithville just two months to launch SmartBiz in the Indiana community. Connexin, the first provider to launch SmartBiz in the UK, is increasing its market share in Hull by addressing a gap in solutions tailored to the needs of small businesses.

“When it comes to broadband, small businesses are often locked into long-term, expensive enterprise plans or cheaper alternatives with little flexibility,” said Alex Yeung, co-founder of Connexin. “SmartBiz addresses a gap in the broadband market as businesses typically Having to compromise on speed rather than extra security or continuous connectivity is vital for simple day-to-day tasks such as payments. We are proud to help enhance services for small businesses and are the lifeblood of Hull and the wider business community .”

“Our BSP customers continue to expand their SmartBiz wins at an incredible rate,” said Michael Weening, Calix President and CEO. The flexibility of SmartBiz running on the system covers virtually all business scenarios with zero additional operational complexity. The new update enables BSP to more easily target individual small business owners, delivering a fully integrated solution that is simple and fast to deploy solutions. SmartBiz makes it easy to deliver everything your small business needs to succeed by providing a great experience for employees and customers. With SmartBiz, BSP can help small business owners with greater reliability, security, customization and New business capabilities to drive their growth and create value for the community.”

Watch the replay of the webinar “Set Big Goals for Small Business Growth in 2024? Hear How DirectLink Creates a Winning Strategy” to learn more.

About Calix

Calix, Inc. (NYSE: CALX) – Broadband service providers of all sizes leverage the Calix platform and teams to simplify their businesses and inspire their subscribers to increase the value of their businesses and create value for their communities for generations. The democratizing power of the platform and managed services portfolio enables them to operate efficiently, engage subscribers and deliver a superior experience. Calix is ​​committed to working with our growing ecosystem to drive continuous improvements to support the transformation of our customers and their communities.

This press release contains forward-looking statements that are based on management’s current expectations and are inherently uncertain. Forward-looking statements are based on information available to us as of the date of this press release, and we undertake no obligation to revise or update any such forward-looking statements to reflect any events or circumstances after the date of this press release, except as required by law. Due to the risks and uncertainties affecting Calix’s business, actual results and the timing of events may differ materially from current expectations. Readers are cautioned not to rely on the forward-looking statements contained in this release. For more information about potential factors that could affect Calix’s results and other risks and uncertainties, please refer to its quarterly reports on Form 10-Q and annual reports on Form 10-K filed with the SEC and available at http://www.sec.gov Check.

Calix and the Calix logo are trademarks or registered trademarks of Calix and/or its affiliates in the United States and other countries. A list of Calix trademarks can be found at https://www.calix.com/pages/trademarks.html. Third-party trademarks mentioned are the property of their respective owners.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240215119040/en/

contact method

Media enquiries:
Alison Chrissy
919-353-4323
alison.crisci@calix.com

Investor enquiries:
Jim Fanucci
Investorrelations@calix.com

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